"This is the opportunity of a lifetime for genealogical organizations to advertise themselves and build their membership. This will do for genealogy what Roots did for it in the late 1970s." - Pat Oxley, President, The Federation of Genealogical Societies
"Many people are interested in knowing more about their heritage, but have no idea how to begin. I hope Who Do You Think You Are? will encourage people to move from interest to action and take advantage of the many resources available." -Janet A. Alpert, President, National Genealogical Society
"Everyone has a story to tell-everyone has a history to discover! Now, Who Do You Think You Are? brings real family stories to life, enticing and encouraging all of us to do the same." -Curt B Witcher, Senior Manager of Special Collections, Allen County Public Library
Who Do You Think You Are? presents the genealogy community with a golden opportunity to grow and strengthen societies, to infuse our industry with younger audiences who can become the next generation of family historians, and to educate the public about how to successfully research their heritage. Really, this show presents the community with the opportunity to revolutionize, reshape, and redefine family history as a whole.